Interactivity

How we launched 7 massive fan engagement apps in 5 languages, in just 6 weeks

Hannah Murray-Sykes

It's been quite the start to 2018 at Monterosa, with the launch of new fan engagement apps in France, UK, Denmark, Sweden and Finland.

  • Team GB Olympics App with the British Olympic Association
  • Seul contre Tous (All Against One) with France 2
  • X Factor Denmark with DR
  • Denmark's Got Talent with TV2
  • Dancing on Ice with ITV in the UK
  • Survival of The Fittest with ITV
  • Cue The Music in Finland with TV5 (Discovery)
  • Grand Prix (Eurovision) Denmark with DR
  • Så ska det låta with SVT

All of them have hit Top 10 spots in the local App Store/Play Store, with X Factor, Got Talent and Grand Prix all achieving impressive #1's in Denmark.

What's the secret to delivering such an array of successful, high-volume engagement apps in multiple languages? Of course, our talented and expert team, but also the robust performance and versatility of Monterosa / Interaction Cloud™, on top of which our native app product, Fan Companion is deployed.

The powerful combination provides a set of benefits for sports and entertainment organisations:

  • Rapid deployment
  • Robust infrastructure for demanding peaks of traffic
  • Array of interactive 'Elements' like Trivia, Raters, Predictions
  • Gamification
  • Secure vote management and user verification
  • Integration with CMS, Video Platforms, Ad servers and TV graphics

Stay tuned to hear more about our major international app releases this year, throughout Europe and beyond!


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