Play-Along

Why just watch when you can play?
Speed & scale as standard
Premium experiences with flexible UX
Points & leaderboards
Drive value with ads, sign-ups and eCom
Create the ultimate appointment-to-play experience powered by Monterosa / Interaction Cloud™

“Monterosa’s platform has played a massive part in our digital transformation strategy. Keeping fans engaged across our 15 racecourses has enhanced the customer experience, and helped us take more ownership of our audience.”

Tom Manners
Group Sales and Marketing Director
The Jockey Club

“Monterosa has given us the ability to reach our audience in a new way. They’ve been instrumental in our growth, making sure our offering can keep up with social media… we’re able to iterate together on products and control everything ourselves from the platform. We would highly recommend both Monterosa and the platform.”

Michelle Cauchi
Senior Director, Creative Promotions – Interactive Production
Nickelodeon

“As a broadcaster investing in the future of Entertainment, Monterosa has been an amazing partner for us on this journey. They have been fundamental to the success of Quipp - the team have been great to work with, and the platform is incredibly powerful...we look forward to growing both our audience and the functionality available to them.”

David An
Vice President Products Mobile Entertainment
ProSiebenSat.1 Media SE

“Monterosa has helped EA Sports truly take our Premier League Player of the Month sponsorship to the next level. The results have been superb, transforming the voting experience for our players, whilst EA Sports FIFA has become an integral part of the real-world football conversation."

James Taylor
Football Partnerships Lead, Northern Europe
EA Sports

Get your audience involved

The most electrifying events are those where we all feel part of the action

Play along in real-time
Drive sign-ups
 Extend sponsorships
Feed results into main screen
Play along in real-time
Drive sign-ups
 Extend sponsorships
Feed results into main screen
Monterosa / Interaction Cloud

Try the Platform

Get in touch to find out how Monterosa / Interaction Cloud™ can help you build more valuable audience relationships

Deepen the connection with your audience

Play-Along turns a passive audience into an active one, deepening their connection with your show, whilst providing you with a new way to drive awareness and tune-in

Turn a gameshow into a mass-participation event

Add audience interaction to a pre-recorded gameshow to make an appointment-to-play event, where viewers compete for top place on the leaderboard and shout-outs on the TV

Drive sign-ups, activate sponsorships and sell merchandise

Since a Play-Along audience is a captive one, this generates value for the media owner through their own commercialisation of data and eCom, whilst also providing more attractive sponsor opportunities

Key Advantages

Massive scale

Push gameplay out to millions of users in an instant using our industry-proven platform

Premium experiences

Deliver a design and experience that lives up to the value of your brand

Cross-platform

Web or native apps, second screen or single screen integrated with streaming video

Self-service environment

Give your content teams a real-time self-service environment

Flexible

Take custom or off-the-shelf front-end components or build your own using our APIs

Easy integration

Connect into your existing tech stack including SSO, broadcast graphics and ad serving

Key Features

Platforms

Web
Native iOS & Android
Video

Gameplay

Trivia/Quiz
Predictors
Free text entry
Pick a number
Picture based

Integrations

SSO
Broadcast Graphics
Video Players
Twilio

Monetisation

Ad Formats: Interstitials, MPUs, Banners, Video Ads
Sponsorship: Headers, Banners, Featured Products
Data Capture: Competition Entry, Lead Generation Forms
Affiliate Links

More experiences to explore