Tapping into fan emotions with wearable tech and LViS

 
 

Now we can easily capture fan reactions in real-time, using smartwatches. Tap into fans of sports, music, TV shows or fashion, feeding back visualisations into TV shows, TV ads & digital signage outdoors or in venues. 

With Channel 4 we proved we could track horses on a grand scale, now we're doing it with humans!

 

Here's a preview of the technology at work: